Chuck E. Cheese

Chuck E. Cheese Logo

 

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Since 2017, Chuck E. Cheese and Autism Speaks have partnered to support children with autism and their families, beginning in the Dallas–Fort Worth community with local initiatives to create welcoming, inclusive experiences. What started close to home grew into a nationwide collaboration, with Chuck E. Cheese engaging families in support of the autism community not just during World Autism Month in April, but also through their beloved Boo-tacular celebration each October, demonstrating a year-round commitment that goes beyond a single campaign moment.

Over the years, consumer campaigns have taken many forms - each reflecting Chuck E. Cheese's commitment to making giving accessible and fun for families. This year, that tradition continues with a consumer give-back campaign designed to deepen connection with the autism community during World Autism Month. A cornerstone of the partnership is Sensory Sensitive Sundays™, which provide early access, dimmed lighting, and lower sound levels at Chuck E. Cheese locations to create a calm and supportive environment for children with sensory sensitivities. These events, that take place on the first Sunday of every month at participating locations, have become a meaningful touchpoint for families throughout the year, offering inclusive experiences that reflect Chuck E. Cheese's core brand promise. The partnership has also extended into large-scale community events, including the Autism Speaks Empower Walk & 5K.

"Our unwavering dedication to providing a safe, fun and inclusive environment for families of children with autism and other sensory needs drives our years-long partnership with Autism Speaks. We've continued to make strides in our commitment to inclusivity, which begins with sensitivity trainings for our support center and fun center teams so they can create joyful experiences for every guest who walks through our doors," said David McKillips, Chief Executive Officer, CEC Entertainment.

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To date, the partnership has helped raise over $500,000 for Autism Speaks and continues to provide meaningful opportunities for families while reinforcing Chuck E. Cheese's role as a leader in inclusive family entertainment. 

Supporter Since: 2017