On August 23, 2007, the St. Louis Cardinals hosted the 2nd Annual Autism Awareness Night at Busch Stadium. Local volunteers and their children were recognized in a pre-game ceremony on the field, during which Cardinals Care presented a $5,000 check to Autism Speaks. A television ad from the Ad Council awareness campaign, tagged with local walk information, was screened on the stadium Jumbotron, and the St. Louis walk was promoted throughout the game. Volunteers also staffed tables throughout the stadium offering information about autism, Autism Speaks, and the upcoming
St. Louis Walk Now for Autism.