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Joe’s Crab Shack April Campaign a Huge Success

May 14, 2014

Joe’s Crab Shack partnered with Autism Speaks for the 2nd annual April fundraising campaign. This year their #JoesGoesBlue campaign raised a company record of more than $1.3Million.

For the entire month of April, Joe’s dedicated staff collected donations in each of their 135 locations nationwide for Autism Speaks through the sale of coupons on their selected menu items. The image on the left shows the specially designed “Peace of the Puzzle” themed tie-dye t-shirts that were sold in stores with a portion of proceeds going to Autism Speaks.