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BBDO New York

May 02, 2014

(May 2, 2014) Autism Speaks' Executive Vice President of Strategic Communications Michael Rosen appeared on Al Jazeera America's "Consider This" on April 30 to discuss "A Lifetime of Difference" with host Antonio Mora.

The innovative autism awareness ad was created by BBDO New York, which brought together Autism Speaks and three of its corporate clients to help deliver a one-of-a-kind, 60-second commercial message designed to help raise awareness of autism and encourage parents to look for early signs of autism.

BBDO Worldwide President and CEO Andrew Robertson is an Autism Speaks Board Member
April 28, 2014

(April 28, 2014) -  BBDO New York brought together three of its clients to help deliver a one-of-a-kind, onetime :60 commercial message designed to help raise awareness of autism and encourage parents to look for early signs.  Andrew Robertson, President and CEO of BBDO Worldwide, is a member of the Board of Directors of Autism Speaks,

April 28, 2014

(April 28, 2014) Today on WSJ.com, Nathalie Tadena looks at "Lifetime of Difference," the new awareness ad produced by BBDO New York in partnership with Autism Speaks.

The 60-second commercial consists of 4 15-second segments, the first features parents on a visit to the pediatrician with their young son. The next three, featuring  Johnson & Johnson’s Band-Aid, Campbell’s Chicken Noodle Soup and AT&T, show the child growing up and overcoming the challenges of autism. 

Ad features trio of BBDO clients to help communicate message: “Early Diagnosis Can Make a Lifetime of Difference”

Ad features trio of BBDO clients to help communicate message: “Early Diagnosis Can Make a Lifetime of Difference”

April 28, 2014

CNN to carry message on air; Undertone to deliver message online

NEW YORK, APRIL 28, 2014 – In an unprecedented move, BBDO New York has brought together three of its clients to help deliver a one-of-a-kind, onetime :60 commercial message designed to help raise awareness of autism and encourage parents to look for early signs.  The “ad” is timed to debut at the end of April, which is Autism Awareness Month.  The message, “Early diagnosis can make a lifetime of difference.”