On Thurs., Sept. 27 YouTube debuted a new program called the YouTube Nonprofit Program, which allows nonprofit organizations to create special channels on Youtube.com. Autism Speaks was selected as one of the 13 initial participants in the program. The new program will make it even easier for people to find, watch and engage with non-profit video content on the site. Participating organizations will also be able to add a Google Checkout donation button to their pages, enabling watchers to donate from the YouTube site. Channels employing this donation option will receive 100 percent of donated funds, as Google has committed to processing donations for free through at least the end of 2008.

Autism Speaks, with its recently launched YouTube channel AutismSpeaksVids,was featured along with organizations such as the American Cancer Society and the March of Dimes onYouTube's home page, as part of the launch. The featured video from AutismSpeaksVids was "Open Your Eyes," a music video from rapper Sean Delaney, who works with children with special needs in upstate New York.